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Animal training and behaviour experts have joined forces to try and end bad practice by poorly trained individuals.
The Animal Behaviour and Training Council is being launched to regulate the education and training of those working in the animal behaviour modification sector.
The new organisation brings together leaders in the veterinary, welfare, rehoming, animal training and behaviour therapy fields. It aims to set standards for the knowledge and skills required to be a recognised professional.
The agreed standards will be used to assess the competency of practitioners before they are included on the Council's national register of animal trainers and behaviour therapists. The details will be publicly available to help people to find an appropriate expert.
The standards will also help those seeking a career in animal behaviour or further developing the skills of those already practicing the profession.
Council chairman David Montgomery said: "Regulation of this industry sector is long overdue. The formation of the council has been met with widespread enthusiasm and support from professional organisations both in the UK and overseas."
Organisations represented on the Council already include major charities such as RSPCA, Guide Dogs and The Blue Cross, with interest being expressed from organisations in Europe, Australia and Brazil.
Senior lecturer in companion animal behaviour and welfare at Bristol University Dr Rachel Casey said: "There is currently a plethora of groups and individuals providing dog training which makes it difficult for owners to choose the right one to suit the needs of their pet.
"We believe that the ABTC will aim to solve this problem and will be a very important step forward in raising standards in animal training and behaviour."
For more information visit: www.abtcouncil.org.uk