Virbac has announced the launch of Zenifel, a feline facial pheromone plug-in diffuser billed as the first and only alternative to the current market leader.

Zenifel contains synthetic feline facial pheromones which imitate the facial F3 pheromone which has been found to be significantly important when it comes to cats creating areas they feel safe and relaxed in¹.

According to the company, Zenifel contains a 48ml vial of the same synthetic F3 feline facial pheromone as the market leader, but, thanks to its own diffusion system and a higher concentration of F3, lasts up to 6 weeks; i.e. 50% longer. This, says Virbac, means that Zenifel is both more economical and more environmentally friendly.

Alongside the launch of the new product, Virbac is offering a practice support pack which includes things you need to create a calm area for feline visitors and promote the benefits of pheromones to pet owners. The company is also running a promotion in which practices could be eligible for a year’s free supply of Zenifel.

For more information, contact your local Virbac Territory Manager.

Reference

1. Amat M., Camps T., Manteca X. (2016) Stress in owned cats: behavioural changes and welfare implications. J Feline Med Surg. 18(8):577-586.10.1177/1098612X15590867

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